The company has invested in a TV advertising campaign entitled ‘Peace of Mind’ which will be aired in the Tyne Tees and Border regions in October. The TV campaign uses an emotive theme aimed at encouraging adults to re-think their home security and increase the uptake of domestic CCTV.
Micromark markets a range of CCTV systems, including simple plug-in black and white CCTV using domestic TV monitors as well as professional monitor systems.
The company has also joined forces with TV DIY expert, Tommy Walsh, who will use the campaign to offer homeowners his Top Tips For Easy Home Security. A leaflet entitled ‘An Insider’s Guide to Home Security’ will also be made available to consumers in the run up to the campaign.
Source
Security Installer
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