Look, lads, we’re on the telly

2004-09-07T00:00:00

“If a brick is all you see, go and put the kettle on.” Thus starts CITB-Construction Skills’ first-ever TV ad. After the brick image, a series of exciting buildings flash by. It’s short, choppy and fast. Kids like that sort of thing, apparently. In market-testing, young people said it made ...

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