Galliford Try has accelerated its acquisition of land after buying Linden Homes.
Ian Baker, who has been appointed managing director of the South-west and the East regions, said it had completed half a dozen large site purchases in the past two months.
He said: “We are already investing significantly in our land stock to be able to produce more units. We see it as the only sustainable way forward.”
Chris Coates, a former executive at Linden, has taken charge of the South-east region, including a central London division.
He said Galliford Try’s construction experience in inner urban areas had made it possible to establish the London arm.
Baker added that the firm aimed to have two or three strategic sites in each of its three regions.
The firm has set a target of 3,000 new homes a year, an increase of nearly 50% on the number of completions achieved by the two original companies, Galliford Try and Linden.
Following a rebranding exercise last month, Galliford Try will be operating under the Linden banner in the South-east while retaining the Midas brand in the South-west.