Stockport-based fabricator Alexander Windows has come up with a solution for would-be trade customers who want the quality of the Kömmerling window system, but can’t compete in their market place on the price.

Kömmerling Lite has been introduced for their trade supply-only customers. It comprises the Kömmerling Connoisseur profile, but with a series of reduced specifications in other aspects of the window, cutting down on overall production time and making the finished product more affordable for trade customers.

Marketing Director Richard Robinson explains, ‘This new concept makes Kömmerling available to a sector of the market who previously would not have been able to afford it, by giving them all the meat, in terms of the window profile, but not quite so much of the gravy’.

Pumping profits into improving and updating the company is a major part of the Alexander ethos, having invested over half-a-million-pounds in new technology and machinery in the last 12 months.

Following the purchase of a SBZ615 saw centre and quad head vertical welder, Elumatec are now bringing potential customers into Alexander to see the machine in action.

‘We’ve got several different types of Elumatec machines, and it looks like we’re going to be a working factory showroom for them in the UK on an on-going basis,’ says Alexander Windows’ Operations Manager Sean O’Hara.

Source

Glass Age