Trade Lynks, Profile 22 Systems' customer business and marketing support scheme was singled out for a commendation at the Plastics Industry Awards held at the Park Lane Hilton hotel on the 13th May 2005. In a tight market, Profile 22 was recognised for the effective help it is giving to its fabricators to help develop and win more installer business.

The awards cover the whole of the plastics industry, so being short listed as a finalist is considered a major achievement. Being placed as runner up in the best Sales & Marketing Initiative category, against such diverse competition, was received as high praise by Trade Lynks.

Commenting on the achievement Trade Lynks Manager Andy Ball said: ‘Profile 22 are delighted to have represented the window sector at these important awards. The event sponsors include blue chip companies such as BP and Du Pont and we are pleased that the plastics industry has recognised this practical solution for our customers' needs.’

Only launched in September 2004, Trade Lynks is already helping 202 installer members to develop their businesses with a wide range of practical support. Trade Lynks is free to join and full details of the scheme can be obtained by calling 0870 950 4500.

n Trade Lynks has joined forces with HSS Hire Shops so members can now enjoy substantial discounts off tool and equipment hire in HSS Hire shops nationwide.