What the customer wants: Follow the lead of successful retailers tesco and asda

2006-10-03T00:00:00

Nick Dutton: It’s a changing market and we need to bring new products to fill the sales gap

Supermarket giants, Tesco and Asda, have mastered the art of product diversity with resultant sales increases to match. But how would their methods translate to the window industry? Nick Dutton explains

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