All articles by Paul Purvis
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Features
Five top management books
Marketing: An Introductory Testby Martin Christopher and Malcolm McDonald Palgrave, £17.50This easy-to-read paperback covers the basics of marketing and introduces some useful jargon.Success Strategies for Design Professionalsby Weld Coxe, Nina Hartung, Hugh Hochberg, Brian Lewis, David Maister, Robert Mattox and Peter PivenKrieger Publishing, £34This book is a great analysis of ...