Bar coding is currently used for tracking and managing the movement of goods, but radio frequency identity tags have the potential to offer much more. These are miniaturised devices that can be implanted into products. They contain information that can be picked up by a proximity reader and transmitted to a computer for processing and management. Compared with bar codes, RFID tags contain more and better data and can be read even when the tags are out of sight. Other advantages are that tag information is almost impossible to replicate, tags can be read in direct sunlight and they can survive harsh conditions.
RFID has defied the critics and the roll-out of the technology is meeting early expectations. With miniaturisation and price decreases, it is now becoming worthwhile for many companies to take advantage of the opportunities brought by this "suddenly" practical and affordable kit. Here, Anna McCrea, senior consultant at Davis Langdon, offers a guide to anticipated and actual uses of RFID.
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