St Modwen's plans for former MG Rover site include 1,450 homes, a learning quarter, and technology park

The government has approved developer St Modwen’s £750m plans to regenerate the former MG Rover site at Longbridge.

Government inspector Jill Kingaby gave approval for the scheme, which will see the creation of 10,000 jobs and 1,450 homes.

The 15-year Longbridge area action plan for the 140ha site aims to turn the area into a regional investment site.

Broadway Malyan's Bournville College at Longbridge
Broadway Malyan's Bournville College at Longbridge

The plan will also deliver a new learning quarter, 25ha regional investment site for high-tech businesses, new urban parks, shopping centres and the Austin Centre, a proposed museum about the area’s connection with the car industry.

Progress is already being made on the site. At Longbridge Technology Park, the 45,000 sq ft Innovation Centre is now more than 80% occupied; and over the past 12 months, four of the occupiers have increased their office space within the £6m landmark building, council officials said.

Mike Murray, senior development manager for St Modwen, said: “The planning inspector’s approval of the Longbridge AAP is an eagerly awaited milestone that effectively enables St Modwen and our development partner Advantage West Midlands to make the transition from the planning to the delivery phase of this significant scheme.”

The plan has been prepared jointly by Birmingham City Council and Bromsgrove District Council in partnership with Advantage West Midlands, St Modwen and Worcestershire County Council.