The rise of the smart home

By David Ludlow 2019-09-20T05:00:00

Smart homes tech sept 2019 shutterstock_1107359975 [Converted]2

An increasing demand for smart devices has opened up fresh ways of differentiating new-builds while increasing customer satisfaction

Smart homes are on the rise, with UK householders dramatically increasing the number of smart devices they own. According to the most recent YouGov survey from 2018, 23% of homes have at least one smart device, with 11% having a smart speaker, 5% with smart lighting and 3% having smart security in place.

At these levels of take-up and awareness, homebuyers are likely to be drawn towards the new developments that arrive with smart devices as standard, giving new ways of marketing properties and distinguishing developments from those of competitors.

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