Predicting the future - the case against gut instinct

Bart Korink Headshot

Increased pressures on complex projects mean old ways cannot compete with data-driven analytics, says ISG’s Bart Korink

In a year that has defied and confounded every prediction made in 2019, it’s perhaps a strange time to be talking about why predictability must be the cornerstone of our industry. But it’s exactly for those reasons of unpredictability, why we all must become better at forecasting – turning that data that we now routinely collect into ‘information’, which then drives analytical decisions and responses.

Construction is an industry packed full of creative problem solvers, where experience and intuition are highly valued attributes. But what if that expertise and instinct starts to work against you as projects increase in scale and complexity, with more demanding programmes? That’s easy, traditionally we just put even more experienced people on the job and trust that the combined weight of this knowledge and expertise will achieve the desired result.

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